It’s not just coaching. It’s leadership, elevated.

“Elevate is not just coaching—it’s a catalyst for transformational leadership growth. By integrating the Center for Creative Leadership’s 360 Assessment, Elevate delivers a powerful, data-driven perspective on how leaders show up in their roles. Unlike traditional coaching, which often relies on self-reflection alone, this approach uncovers blind spots and surfaces insights through honest feedback from colleagues, teams, and supervisors. Paired with Novara’s bespoke coaching framework, these insights are translated into clear, actionable steps. The result? Leaders who are more self-aware, impactful, and aligned with what their teams and organizations truly need. This isn’t business as usual—it’s leadership, elevated.”

Ian Woodley

COO & Executive Coach

Our Unique and Innovative Approach

We have combined the expertise of a Master Certified Strategic Intervention Coach (SIC) with the real-world experience of an International Executive. This powerful combination blends the depth of human psychology, communication, and behavior change techniques with the practical insight of navigating complex global leadership challenges. A SIC coach brings expertise in uncovering root causes of challenges, addressing limiting beliefs, and fostering emotional and behavioral breakthroughs. Their ability to tackle personal and relational dynamics ensures that leaders experience meaningful transformation, not just surface-level improvements.

What is Strategic Intervention Coaching (SIC)?

Developed by Tony Robbins, a renowned life and business strategist, and Cloe Madanes, a world-renowned psychotherapist and expert in family therapy. Together, they combined their expertise to create a coaching methodology that integrates principles from psychology, behavioral science, and communication to address the root causes of challenges and drive transformational change.

The approach was designed to empower individuals, leaders, and organizations by focusing on holistic solutions that create sustainable results.

Why Does Novara Use this Approach?

At Novara, we believe leadership growth must be both immediate and sustainable. SIC offers targeted methods that generate rapid insights and measurable progress, while also equipping executives with tools to navigate future challenges independently. This proactive and empowering approach resonates with our philosophy of creating leaders who are confident, self-aware, and capable of driving transformational change.

By choosing SIC, Novara ensures that our clients receive a coaching experience that goes beyond incremental improvements to deliver deep, meaningful results—both for the individual leader and their organization as a whole. It’s leadership development redefined.

How does it Compare to Traditional Coaching?

Strategic Intervention Coaching (SIC) provides a significant advantage in executive and business coaching because it offers a comprehensive, results-driven framework that addresses both the personal and professional dimensions of leadership. Unlike traditional coaching, which often focuses narrowly on specific skills or goals, SIC delves into the underlying patterns, beliefs, and behaviors that influence decision-making, team dynamics, and organizational success. This approach empowers executives to identify blind spots, overcome limiting beliefs, and develop strategies that drive sustainable growth.

SIC is uniquely suited to the fast-paced demands of business leadership. Its emphasis on rapid insights, targeted interventions, and measurable outcomes allows executives to see tangible progress quickly, keeping them motivated and engaged.

Want to learn more?

Calgary Office

330 5th Avenue SW, Suite #1800 
Calgary, Alberta  T2P  0L4
Phone: 1-587-882-8498

Houston Office

11111 Katy Freeway, Suite #910
Houston, Texas 77079
Phone: 1-832-263-3509